The Entrepreneurial Race Part 1: Getting to the Track

 

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This is the first post in the “Entrepreneurial Race” series. Click here to read Part 2: Picking a Pit CrewPart 3: On Your Mark, Get Set, GO!, and Part 4: Getting Sponsors.This blog post is adapted from a video lesson I did as a part of middle school entrepreneurship curriculum being put together by the Enactus program at John Brown University. See a teaser of the video here

Start in the Garage

Owning a startup is a lot like owning a race car: you invest a lot of time and energy building the frame, outfitting it with the necessary parts, and deciding what trade offs to make between weight, performance, and cost. Of course, you also take a lot of pride in what you’re building and enjoy telling others about it whenever you can.

Just like any race car, you will never know how well your startup will perform until you get it out onto the track against other businesses. A race car in a garage is useless much like a business that stays in the idea and planning stages indefinitely.  Read more of this post

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